MASTERCLASS: Customer Obsession

MASTERCLASS: Customer Obsession

How do you develop a customer obsession culture within your organisation ?

  14 June 2018 (10-18h)
  Parker Hotel (Diegem)
  Price: 720 EUR (excl. 21% VAT)

  Presented in English by Gerry McGovern

This event is history, please check out the List of Upcoming Seminars


Speakers: (also check out the learning objectives and the full programme)


Gerry McGovern (Customer Carewords)
Customer Carewords

For more than 20 years, Gerry McGovern has helped large organizations in more than 35 countries use digital to develop a customer-centric culture. He has written six books on the digital customer experience. His latest book is called Transform: A Rebel's Guide for Digital Transformation. He has worked for Toyota, Microsoft, Cisco, NetApp, VMware, IBM, and the US, UK, EU, Dutch, Canadian, Norwegian, and Irish governments.

He is the founder and CEO of Customer Carewords, a company that has developed a set of tools and methods to help large organizations identify and optimize their customers' top online tasks.

The Irish Times described Gerry as one of five visionaries who have had a major impact on the development of the Web. He has appeared on BBC, CNN and CNBC television, partaken in various radio shows, and featured in numerous print media publications. Gerry has spoken about top task management in more than 35 countries.

Various people has praised Gerry's work. 2 quotes:

  • "Gerry McGovern is a truly 'amazing' speaker: passionate and profound, hilarious and enlightening. A golden-tongued orator whose every utterance merits quotation, and a lone rational voice in a wilderness of self-defeating, self-interest and inverse prioritization. He fights a never-ending battle to bring reason and utility to our websites by focusing relentlessly on your user's most important tasks." (a quote by Jeffrey Zeldman - A List Apart, Happy Cog, A Book, An Event Apart)
     
  • "Gerry McGovern always delivers talks and workshops that our audiences love. He has given the best rated talk at Webdagene ever (in 2008) and he gave the best rated talk at Webdagene in 2015. Great content and great outcome." (a quote by Sesilie Halland - Manager Webdagene / conferences by Netlife Research). There is also a great video of his most recent presentation at Webdagene on Vimeo.

Now, check out the full programme of this event ...


Questions about this ? Interested but you can't attend ? Send us an email !

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