Information Architecture Workshop
Making information accessible and designing intuitive web interfaces.
13 April 2005 (10-18h)
Location: Sofitel Diegem
(Diegem near Brussels (Belgium))
Presented in English
Price: 480 EUR
(excl. 21% VAT)
This event is history,
please check out the List of Upcoming Seminars, or send us an email
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Why this workshop?
If you have been involved in portal or intranet projects,
you might have found yourself in an uncomfortable straddle between frustrated
users and I.T. people: the former unable to find what they need and clueless
about how to get things done within the interface, the latter unable to grasp
the users' frustration and pretty much confident to have met the specifications.
Information Architecture is the discipline (some call it an
art) of designing user interfaces and structuring information so that users
find the information they need and are guided through the interface in an intuitive
way while performing a task. Information architects design navigation, search,
and labeling schemes, mostly within the context of web sites and intranets.
They take ideas from Computer Science, Library Sciences and Web-design Usability.
More and more companies hire this kind of hybrid Business/IT profile because
they realise an investment in back-end portal, search and content management
infrastructure can be lost if users (employees, customers) are unable to use
the interface, or the data lacks the structure
or metadata to enable search and navigation. Usability failures
can not be undone by user training afterwards because portals are made for a
large audience (or one that you do not control, like your customers). Upfront
investment in research, time and effort turns out to be a necessity.
This workshop by Peter Van Dijck will give you a lot of valuable ideas, methods
and tips on how to make your company information and applications accessible
"Information Architecture" should not be confused
with the concept used in Dutch-language literature ("Informatie-architectuur")
which refers to an overall vision on I.T. systems within a company (and can
thus be used in plural: "informatie-archtecturen").
The initiative informatiearchitecturen.nl
tries to clarify by introducing "web
Who should attend this seminar ?
- Basically: all people who have to go through meetings with users about web
interfaces, usability and how to make information accessible, and who need
more method, how-to's in this process.
- Portal and intranet project managers trying to find out which audiences
they are serving and how to classify and label web information to match these
different user groups.
- People who have traditionally been active in gathering user requirements
for applications but now feel they need to know more about usability in web
- People who have traditionally been active in Knowledge Management and Content
Management people (the "librarians" of your company) and want to
skill themselves in User Interaction.
Registration and Coffee/Tea
Information architecture overview
The Information Architecture building blocks
- What is a classification system?
- What are the parts of a successful IA strategy?
- What are the skills and practices you need to develop in your teams?
- Where does IA fit in with design, technology, business and marketing?
Working methods & deliverables
We will discuss what working methods to use, and how to get your teams
to integrate these with the methodologies they already use.
- Which methods should I be using?
- Top down & bottom up IA.
- Really effective ways to do user testing.
- The secrets of doing a content inventory.
- Deliverables: wireframes & sitemaps, and why you might not need them.
- Methods that work in the enterprise
Understand various classification approaches, and their pros and cons
- Hierarchical classification
- Faceted classification
- Combining classification systems
IA FOP: Frequently Occurring
We will discuss some recurring problems to be solved in IA, by reviewing some
of the cases submitted beforehand by participants.
Examples could include :
- problems with decision making about the organization of the homepage,
- problems with figuring out how to organize complex information,
- problems with understanding whether users can find the information they
- problems with internal metadata versus client-facing metadata
- Enterprise IA challenges
- Bringing down the information silos.
- IA and its role in the enterprise
- Enterprise-wide information architectures vs. local information architectures
Common mistakes when developing portals and how to avoid them.
Future of IA
Information architecture is a relatively new discipline. This is an overview
of the latest thinking and some future directions in the field.
- New developments in IA.
- Global IA
- IA as a discipline.
Conclusions and Reflections on the Workshop
Peter Van Dijck is an independent information architecture consultant. Peter has developed information architectures for Fortune 1000 companies in the US and UK in a wide variety of industries. He has worked on intranets,enterprise portals and public websites.
An experienced teacher and popular speaker, Peter has given talks, seminars and workshops on a variety of topics.
He has published (in English and Dutch) about information architecture for various audiences, popularizing the ideas behind information architecture and wrote the book "Information Architecture for Designers".
Questions about this ? Interested but you can't attend ? Send us an email !