The New Normal: Get Used to IT

The New Normal: Get Used to IT

Peter Hinssen about the impact of the digital revolution on information management, customer interaction, governance, and IT

4 May 2011 (14-21h)
Location: Golden Tulip Brussels Airport (Diegem)
Presented in English by
Price: 640 EUR (excl. 21% VAT)

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Peter Hinssen (Across Technology)
Peter Hinssen Across Technology

Peter Hinssen is one of Europe's leading thought leaders on the impact of technology on our society. He has a focus on the consumer adoption of technology, on the impact of the networked digital society, and on the Alignment between Business and IT. He collaborates with organizations in the areas of IT Strategy, Transformation, Fusion and Coaching, in Europe as well as in North America.

Peter Hinssen is co-founder of Across Group and CEO of Across Technology. An entrepreneur, lecturer and writer, he is also the former chairman of Porthus and has been an Entrepreneur in Residence with McKinsey & Company.

In the 90s, Peter Hinssen was founder and CEO at e-COM Interactive, a leading Internet consultancy firm, where he implemented some of the first large-scale Internet and e-commerce projects in Europe.

Peter is currently involved as a coach to executives to develop future innovation perspectives, and is a board advisor on subjects related to innovation and IT. He develops executive education workshops and awareness sessions to bridge business challenges with IT solutions, and to leverage the innovation potential of IT.

He lectures on IT Strategy at various business schools in Europe such as the London Business School (UK). Peter is a passionate keynote speaker frequently welcomed at Global CIO Forum and conferences around the world.

His book Business/IT Fusion. How to Move Beyond Alignment and Transform IT in Your Organization (2009) has become a best-selling management book. In his more recent book The New Normal, he demonstrates how changing customer behaviour causes organisations to innovate in terms of products, services and organisation. For more information on this, visit Peter's own Web site.

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