There's a lot of business going on in and close to the center of Europe. And there's a lot of business analysis and architecture going on there too. With the BA & Beyond conference, we want to create a forum for sharing inspiration, knowledge and experience across the BA community in the heart of Europe.
As we all are growing our BA profession, its core competences like process analysis, requirements management, strategy analysis and solution design and evaluation are maturing. But we are also connecting with new domains, like service or customer experience design, and broadening our horizon towards roles like product owner and product manager.
BA & Beyond aims to be the catalyst for bringing this BA expertise together and moving our profession forward.
Adrian Reed is a true advocate of the analysis profession. In his day job, he acts as Principal Consultant and Director at Blackmetric Business Solutions where he provides Business Analysis consultancy and training solutions to a range of clients in varying industries. Adrian is a Past President of the UK chapter of the IIBA and he speaks internationally on topics relating to Business Analysis and business change.
Adrian is author of the 2016 book, "Be a Great Problem Solver Now!", and the 2018 book "Business Analyst" due to be released later this year. You can read his blog at http://www.adrianreed.co.uk. Follow him on Twitter @UKAdrianReed.
After almost 10 years in business consulting and a prior 10 years in software engineering and research, Filip Hendrickx founded altershape to help established organisations become corporate startups.
Filip helps customers define and establish their long-term vision through short term improvements and innovations. To do this, he follows a structured yet pragmatic approach, bridging BA with lean start-up and innovation techniques. Filip is also VP Events for the IIBA Brussels chapter. You can follow Filip on Twitter @filiphdr.