RFID: Opportunities and Challenges

RFID: Opportunities and Challenges

Tracking and tracing your assets, materials and products.

7 July 2005 (14-21)
Location: Sofitel Diegem (Diegem near Brussels (Belgium))
Presented in English
Price: 384 EUR (excl. 21% VAT)

This event is history, please check out the List of Upcoming Seminars, or send us an email

Check out our related in-house workshops:

 Learning Objectives

RFID stands for Radio Frequency Identification. It allows for objects to be equipped with "RFID tags" to inexpensively transmit information about their location, configuration, and history to an automated reader. This should automate or improve various business processes from warehouse inventory control to security.

  Reduced Price:

We have reduced our usual seminar price of 480 EUR by 20%. Take advantage now of this special summer offer !

Although RFID has been around for quite some time, it is strongly hyped at the moment because of the diminishing cost of production of RFID tags. In this seminar, we will give an overview of the technical aspects of RFID, its place in the identification technology field, industry standards and involved software, and the business case for RFID.

Questions answered during this seminar

  • What is RFID all about ?
  • What are possible applications ?
  • How does it compare with barcodes, smartcards, ... ? Will RFID replace these technologies ?
  • Is the technology mature at this point ? What about standardization ?
  • How does RFID fit in existing IT infrastructure ? Coupling with SCM, ERP systems ?
  • What does it cost ? How do you present a business case ?
  • ...
  • Many other questions will be answered, including yours if you send them to seminars@itworks.be.

Check out our RFID resource center!

Who should attend this seminar ?

  • IT managers who need to understand the concepts behind RFID
  • Logistics managers looking for technology solutions..
  • ...

 Full Programme

Registration, Coffee/Tea and Croissants
(Edwin Birnbaum, CEO, Clarity Advisers)
  • Overview and short history of identification and tracking technologies
  • How does RFID relate to other technologies?
  • Strategic choices to be made
  Reduced Price:

We have reduced our usual seminar price of 480 EUR by 20%. Take advantage now of this special summer offer !

How is RFID being leveraged?
(Edwin Birnbaum)
  • Internal business case
  • External business case
  • What is unique about RFID ?
Technology (part I)
(Edwin Birnbaum)
  • Type of tags:
    • Classes: active-passive; read-write versus read only
    • Frequency choice
  • Considerations for tag attachments
  • Type of Readers:
    • Fork lift truck based
    • Dock doors
    • Portals
    • Conveyor belt
    • Handheld, ...
  • Antenna's


Standards and regulations (part II)
(Edwin Birnbaum)

  • Standards: ISO versus EPCGlobal
  • Tag Protocol
  • Data content
  • Radio regulations by region
  • Health and safety
  • Regulatory Mandates (Pharmaceuticals, Shipping, ...)
  • Privacy issues
Software Solutions
(Edwin Birnbaum)
  • Global Data Synchronisation
  • Generic Architecture
  • EPCGlobal architecture: Savant, ONS, PML
  • Integration with applications
Application Integration
(Edwin Birnbaum)
  • What is Application Integration (in RFID context)?
  • Typical problems encountered.
  • The business case for Application Integration: what do you use the data for?
Case study: Packet delivery at Sernam
  • Sernam is the package delivery service of SNCF, the French railway company. Since February 2005, the company has replaced barcodes with RFID-labels in the packages delivered in the night service of the Paris region (about 60.000 packages per month). This project is the last operational test, before it will be rolled out to the entire SERNAM service in all 55 regional sites (14 million packages per year).
  • The project reduces package loss, and makes the service more reliable and transparent for customers. The case study explains how the project was set up, and how organisational and technical issues (battery lifetime, energy consumption of readers...) have been tackled.
Key lessons learned from previous implementations
(Edwin Birnbaum)
  • Issues with
    • Suppliers
    • Tags
    • Readers
    • Software
    • Integration
    • Processes
Industry overview
(Edwin Birnbaum)
  • User mandates and expected timing
  • Supplier overview: chips, tags, readers, software, integration, and consultants
Next steps
(Edwin Birnbaum)
  • Stages of a successful deployment
  • When to start
  • How to start
  • When to deploy
  • When is the right time to invest
Roundup of this seminar, Conclusions & Summary, Final Questions and Answers
End of this seminar


Edwin Birnbaum (Clarity bvba)

Edwin Birnbaum   started his career at Procter & Gamble in Belgium in 1984.  After assignments at  Bain & Company, Dixons Stores Group,  Wickes  and Maxi GB, he  moved to CHEP as Vice President, where he set up and managed the returnable container business across Europe.
At CHEP he launched the largest global RFID pilot in Florida USA, demonstrating the potential of RFID to transform the business, and radically improve CHEP's competitive position. He received 2 global prizes for this roll-out. Edwin also oversaw several other RFID implementations. Edwin was on both the (MIT) Auto-Id Center board and the Advisory Committee and now runs his own consultancy Clarity.

Questions about this ? Interested but you can't attend ? Send us an email !