Design Thinking for Business Analysts

Design Thinking for Business Analysts

Learn how to use design thinking techniques to better understand the needs of your customers, Define their problem, Generate creative ideas, and Prototype a solution

23 September 2021 (9-17h CET)
Location: Live Online Event (@YOUR DIGITAL WORKPLACE)
Presented in English by Nick de Voil
Price: 640 EUR (excl. 21% VAT)
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 Learning Objectives

What will you learn here ?

In this practical and hands-on one day course, you will hear about the importance of design thinking in a business analysis context.

Attendees will learn how to:

  • Work with stakeholders in a multi-disciplinary team to get tangible results
  • Apply people-oriented techniques from User Experience and Human Centred Design
  • Understand how to prototype business ideas
  • Create meaningful business cases based on reality, not wishful thinking
  • Take a solution-oriented approach without jumping to premature design conclusions
  • Know when to use divergent and convergent thinking
  • Develop and leverage empathy with customers and end-users
  • Generate and evaluate creative ideas
  • Create research plans that add value instead of wasting time and money
  • Builld a design-friendly cultural environment

 Full Programme

8.45h - 9.00h
Welcome in the Waiting Room
Introduction to Design Thinking
Understanding people and their needs
Defining the Problem
Lunch Break
Generating Ideas
Final Q & A
End of this workshop


Nick de Voil (De Voil Consulting)
De Voil Consulting

Nick de Voil is a consultant specialising in helping organisations to design and implement people-oriented systems, products and services. He has trained thousands of professionals in the skills of business analysis, user experience, systems design, project management and agile development.

Nick is a past President of IIBA's UK Chapter. He speaks regularly at international conferences and is author of the 2020 book "User Experience Foundations". He was a contributor to the 2013 book "Business Analysis and Leadership".

Questions about this ? Interested but you can't attend ? Send us an email !